Advertising
Interactive Advertising on Mobile, Connected TV and Desktop
Data & Advertising
Creating personalized messaging and audience insights.
Innovid developed techniques for creating hundreds of iterations of messaging through automation which allowed brands to micro-target audience messaging at a granular level from location, interest and device.
Target KPIs: Engagement
Understanding customer behavior.
Innovid operates through ad serving for streaming video and the value added capability of third-party analytics. By having unbiased data, clients are able to build a richer picture of a customer’s psychographics and consumer insights.